Instituto da Vinha e do Vinho (Vine and Wine Institute) Pencils €1 Billion Wine Export Mark for 2026 as Houses Pivot Toward China to Offset 15% US Tariff
The IVV is pulling its €1 billion wine-export milestone forward to 2026 despite a 15% US tariff hit, betting on a China pivot, premium pricing and a steady euro-dollar pair — but a 20% Douro yield drop is the biggest hidden risk.